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Sales Automation > Case Studies

Combining Customer Relationship Management (CRM) with sales automation tools helps sales teams plan and monitor their sales activities and provides the necessary customer data throughout the entire selling process. Browse our news, analysis, and advice for sales professionals and managers looking take advantage of these time and labor saving strategies.

Acobot Captures Thousands of Leads for Skyfi Labs

The vendor's AI chatbot brought in more than 19,000 sales leads within the first 150 days

UJET Puts Dia&Co on the Plus Side of the Ledger

The fashion retailer has boosted customer satisfaction with its new contact center platform

Georgia Tech Strengthens Athletic Department with SalesLoft

Sales and fan engagement increase for the college sports powerhouse

Diane von Furstenberg Raises Revenue with Personalization

After an online overhaul, Qubit Pro and Qubit Aura were used to create seamless multichannel visitor journeys

Wine Enthusiast Uncorks More Personalized Email Campaigns with Bluecore Solution

A reduction in outgoing email increases revenue for the wine accessories company.

Athenahealth Increases Engagement with Force Management's QStream Platform

The learning-based gamification program teaches reps better sales techniques.

PERQ's Sales Conversions Perk 500 Percent with Salesvue

The marketing company's numbers were not too good to be true.

Traeger Grills' Email Marketing Campaign Sizzles with Analytics

When batch and blast no longer cut it for the outdoor grill manufacturer, AgilOne delivered a more targeted solution.

Stryker Takes Brochures into the Digital Age with Adobe's Publishing Suite

Adobe DPS cuts production time and cost for the medical device company.

For Hewlett-Packard, FantasySalesTeam Makes Results a Reality

Tech leader sees sales gains—and a culture change—with gamification solution.

Yahoo Sees Crystal-Clear Sales Forecasts with C9 Analytics

Sales operations shift focus from number-crunching to pipeline analysis.

OptifiNow Builds a Foundation for Sales for Mountain West Financial

Sales and marketing automation company offers tailored solution for the mortgage banker.

SugarCRM Maximizes Efficiency for RedGlaze Network of Companies

The management platform builds strong results across the workforce of a diverse architectural and engineering group.

Varsity Sales Squad Racks Up Points with LevelEleven App

Contest app helps increase sales and encourage best practices for cheerleading apparel company.

SalesClic Is Just the the Ticket for Better Sales Forecasts

ShowClix shortens sales cycles and improves forecasting with SalesClic.

Lattice Engines Helps Mindjet Identify Top Prospects

Software collaboration sales team focuses on highest quality leads with Lattice's Predictive Lead Scoring.

MaintenanceNet Automates Warranty Sales for Schneider Electric

Emailed quotes take the burden off resellers to renew service contracts.

Axceler Finds Success in Lead Generation

Postwire helps the software company attract higher-quality leads.

Rosetta Stone Gets Fluent in Smarter Selling

InsideView helps the language learning company uncover new prospects.

Wasserstrom Revs Up Paid Search

With AdLucent, a restaurant supplier sees gains with Google's Product Listing Ads.