Supercharging Personalization with CX AI
21 Mar 2024
AI enables companies to know customers as individuals and tailor their journeys.
Boosting Customer Loyalty with Enhanced Payment Experiences
19 Mar 2024
Positive payment experiences marked by speed, convenience, security, and flexibility increase the chances of return business.
How Observability Technology Can Help Banks Create a Seamless Customer Experience
07 Mar 2024
Digital transformation efforts must prioritize both service reliability and data security and privacy. Real-time monitoring capabilities can detect potential issues before they impact customers.
The Rise of Social Commerce: Redefining Retail in a Marketplace-Driven World
05 Mar 2024
As social and marketplace shopping converge, retailers need to update their marketing strategies to reflect the new reality—such as the need for stronger brand protection, accessible and responsive customer service, and other new marketing strategies.
AI-Powered Analytics Drives Real-Time Personalization
22 Feb 2024
The hyper-personalization revolution will enable product recommendations based not only on past purchases but a customer's current mood, recent behavior, even the weather outside.
The Pros and Cons of Running an Entirely Mobile Online Business
16 Feb 2024
As smartphones and tablets have become primary tools for both consumers and entrepreneurs, a mobile-first strategy is the way forward—but it represents an exciting yet challenging shift.
Generative AI Will Redefine Crucial Work Skills, but It Can’t Replace Human Expertise
13 Feb 2024
GenAI signals new possibilities, and it's inevitable that certain tasks will be automated. But humans won't be replaced; instead, their roles will be elevated.
AI's Role in Accelerating Revenue: A Guide for Success
08 Feb 2024
The sheer volume of customer data introduces speed and efficiency challenges, with human errors and slower processes hindering revenue growth. That's where AI comes in.
Voice Commerce: Tapping into the Potential of Voice-Activated Shopping
23 Jan 2024
Voice commerce offers a seamless, hands-free shopping experience by leveraging voice assistants, enhancing user convenience and personalization in e-commerce.
Beyond Websites and Apps: Strategies for Maximizing Your Online Marketplace Presence
16 Jan 2024
Even brands with extremely well-designed sites and apps may be missing out on a large portion of sales if they don't also have a strong marketplace presence.
6 Viral B2B Marketing Campaigns From 2023 (and What We Can Learn From Them)
03 Jan 2024
Here are some B2B marketing campaigns that made waves last year. Let their innovative approaches inspire your next marketing strategy.
How to Provide Superior Customer Service With LLMs
13 Dec 2023
Using machine learning and large language models, companies can help customers with their current—and future—needs.
Evaluating GenAI Solutions? Here Are 6 Things to Consider
07 Dec 2023
Organizations need to make informed decisions about adopting this technology and leveraging it for business value immediately. Take a close look at these vital components.
The Tech Trend Shaping the Holiday Travel Experience
15 Nov 2023
In this modern age of "fast and convenient" air travel, real-time information and assistance can make or break a passenger's experience.
Retailers Must Embrace Holiday Shopping’s Evolving Digital Landscape
10 Nov 2023
Embracing change is not just advisable; it's essential to maintain relevance and ensure competitiveness.
3 Tried-and-True Strategies for Using Content in Sales Enablement
20 Oct 2023
In-person sales and marketing efforts still need a digital pairing and content assets to support them.
3 Ways Generative AI Will Transform Sales Force Automation Platforms
21 Sep 2023
Generative AI will revolutionize the sales force automation platform, enabling sales leaders to unleash new insights, engage customers in new ways, and take a new approach to deal strategy.
Technology Is Creating New Ways to Sell to Prospects. Here’s How.
20 Sep 2023
Sales automation tools can be integrated into the sales funnel to make sales tasks quicker and easier, allowing salespeople to spend more time personalizing their interactions with buyers.
High-Growth U.S. Startups Are Missing a Big Revenue Driver: Localization
18 Aug 2023
4 Ways to Build Customer Loyalty and Value via Digital Content
25 Jul 2023
With consumers' digital experiences driving more sales, a unified approach to digital content can strengthen omnichannel experiences, attracting new customers while building the loyalty and lifetime value of existing ones.