The 2009 CRM Market Awards - Introduction
Excellence is its own reward.
Well, maybe so, but we plan on adding a little something extra anyway. The last 12 months have been hard on everyone in the CRM industry-the software vendors, the service providers, the CRM users, even maybe especially) the customers interacting with those systems. It's certainly worth taking a moment (or, in our case, a month) to spotlight those who've excelled under such conditions.
With the eighth annual CRM magazine Market Awards, we take note of the industry's mainstays as well as its newcomers, the expected along with the surprising. The following 26 pages reflect the very best that the CRM industry has to offer-from vendors to customers, channel partners to analysts. We profile Influential Leaders and Rising Stars, and reveal the results of our comprehensive survey of 10 industry categories. And, wrapping up the Awards package is our Elite section, capturing a quartet of exceptional CRM implementations. That, after all, is what we're here to cover-not just once a year, but every month in the pages of the magazine.
Please join us in congratulating all the leaders, winners, and honorees.
-The Editors of CRM magazine
The Market Leader Awards rate the top five vendors in 10 categories based on a composite score that includes revenue, revenue growth, market share, customer wins, reputation for customer satisfaction, depth of product functionality, and company direction. Leading companies are rated in the following categories:
- Enterprise Suite CRM
- Midmarket Suite CRM
- Small Business Suite CRM
- Business Intelligence
- Sales Force Automation
- Incentive Management
- Marketing Solutions
- Data Quality
- Open-Source CRM
CRM magazine's Influential Leader Award recognizes individual achievement among CRM project leaders, consultants, analysts, vendor executives or developers, and other industry influencers.
The CRM Rising Star Awards recognize vendors that are paving the way in emerging markets with innovative product launches, bold initiatives such as mergers and acquisitions, or substantial organizational or product-line restructuring.
The CRM Elite Award recognizes excellence in hard and soft ROI results from CRM initiatives. Has your company had stellar success and rock-solid ROI using CRM processes and technology? Share the details -- and join the chosen few who are among the CRM Elite.
CRM Magazine Announces Winners of 2009 CRM Market Awards
Companies, customers, and industry visionaries honored for successes in the CRM marketplace over the previous 12 months.
The 2009 CRM Market Awards: The 2009 Influential Leaders
In the age-old battle between dreamers and visionaries, visionaries win out every time. The eight individuals honored this year may not be the biggest names in CRM — well, not all of them, anyway — but there's no doubt each one sports a powerful vision.
The 2009 CRM Market Awards: The 2009 Rising Stars
Six on the rise in 2009
The 2009 CRM Market Awards: The 2009 Market Leaders
CRM magazine's eighth annual Market Leader awards rate the top five companies in 10 categories.
The 2009 CRM Market Awards: The 2009 Elite
The four customer implementations deemed most worthy this year.
The 2009 Rising Stars - Jigsaw
Purifying the Data