• May 22, 2014

Salesforce.com Launches New Salesforce1 Mobile App with Summer '14 Release

Salesforce.com has launched the new Salesforce1 Mobile App, which includes more than 30 new features that will allow users to sell, service, market, and engage from any mobile device.

Now, in addition to the Apple iOS and Google's Android operating systems, users will be able to access the Salesforce1 Mobile App from any mobile browser, including BlackBerry Z10, Good Access Secure, and Windows 8. In addition, the Salesforce1 Mobile App now delivers notifications on Samsung wearables.

The new Salesforce1 Mobile App will give every salesperson direct access to their Reports and Dashboards, navigation with Accounts, and access to data offline. With new features such as Knowledge, Questions & Answers, and Email and Social Case Actions in the Salesforce1 Mobile App, service agents will be able to provide customer service from their mobile devices.

The new Salesforce1 Mobile App will give marketers access to their Contacts' Social Information, Campaign Members, and Marketing Collateral right from their phones to allow them to market one-on-one to customers on every channel.

With new mobile access to Salesforce1 Communities, companies and their employees will be able to sell, service, market, and engage directly with customers and partners in multiple custom, branded communities.

Companies will be able to connect with their back offices by integrating third-party apps through new Canvas APIs and tools. In addition, new SAP connectors from Informatica and Mulesoft will also allow enterprises to build mobile workflows that integrate mission-critical back office data.

Companies can also build and deploy custom mobile apps for any business process to help employees get work done directly from their phones.

Using the new mobile app, users can access a broad selection of more than 65 partner apps, such as FinancialForce's accounting app and Kenandy's ERP app, to get a complete view of their businesses on the go.

"Apple launched the iPhone seven years ago and ignited a mobile computing revolution," said Kendall Collins, executive vice president of mobile and product design at salesforce.com, in a statement. "Today, with the Salesforce1 Mobile App and Salesforce1 Platform, companies are transforming to run their business from any mobile phone."

The Salesforce1 Customer Platform is now generally available with all user licenses of Salesforce CRM and the Salesforce Platform. Salesforce1 Mobile App is now generally available for download at Apple App Store and Google Play; and Salesforce1 Mobile App notifications are now generally available on all Samsung wearable devices running on Android OS. All new Salesforce1 Mobile App features are expected to be generally available in July. The Salesforce1 Mobile App is expected to be available in beta via Windows 8, Good Access Secure, and BlackBerry Z10 mobile browsers in July as well.


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