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April 19, 2021

CRM Featured Articles

Consent Management Market to Be Worth $765 Million by 2025

Research firm MarketsandMarkets eyes 19.3 percent CAGR for the consent management market through 2025.

Customer Data Platform Market to Be Worth $10.3 Billion by 2025

MarketsandMarkets expects 34 percent compounded annual growth for the customer data platforms market through 2025.

Viewpoints

A Look Into the Contact Center of the Future

Call centers are struggling to accommodate the digital shift while providing excellent service. Omnichannel communication is what they need to succeed. (Featured on SmartCustomerService.com.)

Front Office

CRM Must Move Forward, Not Back

Cloud-based technologies enabling agents to work from home were the main structural change brought by COVID.

CRM Across the Wire

Vonage Adds Visual Engagement to Contact Center

New Vonage Contact Center features also include AI-powered virtual assistant, enhanced omnichannel capabilities and deep analytics. (Featured on SmartCustomerService.com.)

Yext Launches Spring 21 Release

Yext's latest platform release includes features like extractive QA, a website crawler, data connectors, and Answers developer tools.

Phrasee Launches Phrasee X to Optimize Brand Language

Phrasee X helps marketers construct and test the right messages.

Merkle Integrates Merkury Identity Resolution with Adobe Experience Platform

Merkury's integration with Adobe Experience Platform combines identity resolution with profile management, analytics, modeling, and experience delivery.

Experian and InfoSum Partner to Help Marketers in a Post-Third-Party Cookie Ecosystem

Experian's collaboration with Infosum offers audience insights and empowers marketers to deliver relevant messages in a privacy-compliant manner.

Terminus Adds Chat and Email IP Tracking Data

Terminus Chat and Email IP Tracking Data helps marketers preparing for new ways to target customers without cookies. 

Talkdesk Launches Contact Center Managed Services

Talkdesk is partnering with customer experience consultancy PPT Solutions to offer administrative services for contact centers. (Featured on SmartCustomerService.com.)