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January 18, 2021

CRM Featured Articles

AWS Expands Its AI-Powered Contact Center Intelligence (CCI)

Amazon Web Services is enabling customers to leverage its artificial intelligence capabilities with their current contact center providers.

Viewpoints

The Top Changes Support Teams Need to Make in 2021

B2B support teams will need to implement these four best practices in 2021. (Featured on SmartCustomerService.com.)

Insight

Required Reading: Modern Marketing Needs Agility

A new, better approach takes its cues from software development

CRM Across the Wire

LoopMe Partners with Unity to Increase Ad Inventory

Expanded collaboration through LoopMe Marketplace provides direct brand campaigns with high-impact creative units and Unity Ads.

Button and Branch Partner on Affiliate Marketing Solution

Partnership leads to the combination of Button's personalization and affiliate technology and Branch's cross-platform user experience and measurement solution.

Ad Publishers Integrate with Lotame PanoramaID

Magnite, Sovrn, Eyeota, and Advance Local support the Panorama ID to power omnichannel advertising as cookies go away.

Sprinklr Achieves FedRAMP-Ready Status

FedRAMP certifies Sprinlkr's CXM Platform for U.S. government use.

Microsoft Adds to Dynamics 365 Commerce

Microsoft has combined B2B and B2C capabilities in its latest version of Dynamics Commerce.

SurveyMonkey Integrates with ServiceNow

SurveyMonkey and ServiceNow join forces for collecting feedback from employees, customers, and IT across digital workflows.

CallRevu Enhances Its Communication Intelligence (CI) Platform

CallRevu's CI Platform is powered by artificial intelligence to provide insights into customer communications.