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November 18, 2019
CRM Featured Articles
Microsoft and Salesforce Expand Strategic Partnership
Salesforce has named Microsoft Azure as its public cloud provider for Salesforce Marketing Cloud and integrated Salesforce Sales and Service Clouds with Microsoft Teams.
LinkedIn Adds Features to Sales Navigator
New Data Validation feature, administrator tools, alerts, and integrations round out the latest set of updates to Microsoft's LinkedIn Sales Navigator.
Put Yourself in Your Customer's Shoes
Keeping customers happy is the key, and the only way to do that is by empathizing with them and responding how you would want to be treated. (Featured on SmartCustomerService.com.)
Mobile-Friendly Websites Are Now Essential
The need for mobile access is greater than ever, but research shows that most sites miss the mark
Early Adopters of AI for Sales See Tangible Results
Vendors are investing heavily in AI, and early returns suggest it's paying off already
CRM Across the Wire
Avaya Integrates Google Cloud Contact Center AI With Its IX Contact Center Solutions
The integration enables virtual agents and will include other artificial intelligence capabilities. (Featured on SmartCustomerService.com.)
Mitel Launches Virtual Agent and WFO Capabilities
Mitel has added virtual agent and workforce aoptimization capabilities to its contact center solutions portfolio and broadened the availability of its MiCloud Connect CX product. (Featured on SmartCustomerService.com.)
Oracle Introduces Digital Sales Solution
Oracle Digital Sales provides a guided selling platform with Oracle's new Redwood user experience.
Adobe Adds Real-Time Capabilities to Experience Platform
Adobe adds Real-Time Customer Data Platform (CDP) features, data governance capabilities, and new ways to personalize and deliver cross-channel experiences.
Freshworks Launches Customer-for-Life Cloud
Customer-for-Life Cloud aggregates data across silos to improve customer engagement from first touch to the latest interaction.
ActiveCampaign Introduces Predictive Content
ActiveCampaign's Predictive Content uses machine learning to predict the most engaging email for each individual in an audience.
Yext Partners with Nextdoor
With Nextdoor joining the Yext Knowledge Network, businesses can publish facts directly to their Nextdoor Business Pages from Yext.