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May 08, 2019
CRM Featured Articles
SAP Strengthens CX Suite
New features improve the usability, training, collaboration, data quality, and targeting within the SAP suite of products.
SAP Unveils 4 Qualtrics CX Offerings at Its Sapphire Now Conference
Months after completing its acquisition of Qualtrics, SAP is launching a host of products for commerce, sales, customer service, and marketing based on the Qualtrics CustomerXM platform.
Seven Important Contact Center Principles
Below are seven tips to help companies improve the customer experiences they provide. (Featured on SmartCustomerService.com.)
Use of AI in Customer Service Doubled in 2018
Research finds massive growth in the number of companies using artificial intelligence to assist customers and contact center agents
Put Customer Insights at the Center of Business Transformation
Digital transformation initiatives are still giving customers short shrift
CRM Across the Wire
Demandbase Launches ABM Ecosystem
Demandbase's ABM Ecosystem connects technology, software, and data providers for better ABM execution.
True Influence Launches InsightBase 4.0
InsightBase 4.0 allows users to define, identify, and discover buying group intent across account lists, target audiences, or active demand segments.
SAP and Accenture Partner to Develop Solutions on SAP C4/HANA
The two companies have commited to co-development of industry-specific experience management solutions on SAP C/4HANA Suite.
Salesforce Launches Pardot Business Units
Pardot Business Units helps marketers segment customers by brand, geography, or line of business.
Bigtincan Launches Spring 2019 Release
Bigtincan's Spring 29019 release features capabilities for integrated content, learning, and catalogs and includes Bigtincan Genie, a smart dialogue engine allowing sales teams to tap into the power of voice.
Engagio Integrates SiriusDecisions' Demand Unit Waterfall
B2B marketers can now identify, track, and measure demand units throughout custom buying journeys.