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February 20, 2019

CRM Featured Articles

LiveRamp Announces IdentityLink for Connected TV

The company's identity resolution platform is being extended to connected TV for more targeted advertising.

Optimizely Announces Slack Integration

The integration aims to make experimentation more accessible and collaborative for product and marketing teams.


While You Weren't Looking, This Became the Most Valuable Tool in Customer Service

Call centers have been improved so much that they are now the key element to good customer service. (Featured on

CRM Across the Wire

Insightly Extends Its CRM Solution

Insightly has added territory visualization, analytics, and pricing and quoting capabilities to its CRM system.

Adobe Updates Customer Experience Manager

New capabilities in Adobe Experience Manager enhance content agility and personalization for marketers.

Lexalytics Expands Availability of Its Text Analytics Suite

Lexalytics has made its text analytics available for any computing environment.

SoGoSurvey Integrates with Zapier

The integration enables users to connect SoGoSurvey to more than 1,400 apps to automate workflows and migrate data.

Customers Are Willing to Pay More for Good Customer Service

In a new study, a majority of consumers say that customer service quality is a major factor in their shopping decisions. (Featured on

Mindmatrix Introduces Opportunity Recommendation Features

With Opportunity Recommendations, salespeople will receive custom recommendations for their opportunities when they log into the system.

The Last Line

Where Is Amazon Go-ing With This?

The staffless Amazon Go stores seem like a convenience revolution—though for now, the experience might be beside the point