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September 17, 2018
CRM Featured Articles
Salesforce.com Launches New Low-Code Lightning Tools
The tools aim to empower users of all skill levels to take part in the app development process.
Optimizely Launches Adaptive Audiences
Using machine learning, the new capability aims to help brands provide personalized experiences for their customers at scale.
Openprise Announces Microsoft Dynamics 365 Integration
The Openprise Data Orchestration Platform can help Microsoft Dynamics users with cleaning data and scoring leads.
The Sales-Customer Relationship Needs Clear Give-and-Take
What should be a mutually beneficial relationship can turn into a mutually suspicious relationship—unless both sides understand the rules.
3 Trends Transforming Customer Communications
The customer communications management space is transforming (and growing) thanks to emerging tech and changing customer preferences. (Featured on SmartCustomerService.com.)
Sales Require Organizational Overhaul, Better Data
Most sales teams still struggle with infrastructure and processes, study finds
CRM Across the Wire
Vision Critical Adds Text Analytics & Sentiment Analysis to Sparq Platform
Product introductions add voice of the customer analysis to the Sparq platform.
Sprout Social Launches Paid Tools for Facebook and Instagram
Sprout's new ad placement and reporting tools helps marketers determine the value of their social media advertising efforts.
TRUSTID Launches Identifier
TRUSTID's newest caller identification and risk reduction service for customer call centers enables expansion into new markets. (Featured on SmartCustomerService.com.)
Discourse.ai Unveils System of Record for Customer Conversations
Discourse.ai's System of Record for Customer Conversations is part of the Cognition platform for building intelligent assistants. (Featured on SmartCustomerService.com.)
UserTesting Enhances Live Conversation
Enhancements to UserTesting's Live Conversation include easier scheduling and international support.
Impact Acquires Mediarails
Impact's acquisition of the CRM and marketing automation platform provider for the discovery, recruitment, and engagement of digital marketing partners complements its existing partner marketing platform.
The Next Step
Why No One Wants the Job You’re Offering
Amazingly, we have more jobs than we have people to fill them. What is happening?