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March 07, 2018
CRM Featured Articles
Facebook Updates Messenger with New Customer Service Capabilities
Facebook has introduced Messenger 2.3, the latest version of the Messenger platform, which includes updates to customer chat tools and the quick-reply feature. (Featured on SmartCustomerService.com.)
Disappearing Content Is Marketing Magic
Platforms like Instagram Stories and Snapchat allow marketers to reach new audiences
Plan Now for the Contact Center Agent of the Future
Changes are coming, and you can't count on vendors to prepare you or your workforces for them. (Featured on SmartCustomerService.com.)
Hyper Relevance: Personalization’s Next Stage
Companies need to seek much greater relevance with customers, Accenture asserts
CRM Across the Wire
Bright Pattern Launches Spring 2018 Release of Cloud Contact Center
Bright Pattern's Spring 2018 release features active-active disaster containment, a streamlined agent desktop, and artificial intelligence. (Featured on SmartCustomerService.com.)
Pegasystems Launches Pega Sales Coach
Pega Sales Coach provides real-time, one-to-one coaching while predicting sellers' future success.
Campaigner Launches Landing Pages
Campaigner Landing Pages extends personalization capabilities beyond email and offers comprehensive campaign management.
LiveRamp Launches IdentityLink for Television
IdentityLink for TV allows TV marketers to execute people-based marketing at scale.
Digital CX Adoption to Boost Customer Service Outsourcing, Research Finds
Research firm NelsonHall suggests that the rise in digital transformation will lead to more, not less, contact center outsourcing to offshore locations like India. (Featured on SmartCustomerService.com.)
TrueConf Rolls out TrueConf SDK for Video Conferencing
TrueConf SDK lets users create video conferencing apps or embed them into existing solutions.