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July 17, 2017

CRM Featured Articles

Salesforce Announces Einstein AI and Analytics for Field Service Lightning

The offering aims to empower the mobile workforce with new intelligence and insights.


How to Turn Negative Customer Feedback into Business Collateral

Customer complaints and business success are not necessarily mutually exclusive. (Featured on

Prepare Your CRM Now for Predictive Analytics

CRM systems are made even more powerful by adding predictive analytics, but you have to make sure your data is up to the challenge.

The Tipping Point

UX Can Make Your Business Disruption-Proof

User experience design is now a C-level imperative, whether executives get it or not

CRM Across the Wire

Visual IQ Integrates Lotame Audience Data

The partnership will help companies understand marketing performance and audience attributes.

Adjust Adds Lifetime Value Tracking

With the latest iteration of Adjust's attribution technology, mobile marketers can now customize campaign attribution windows, types, and view through times.

Simpleview Partners with Act-On

By partnering with Act-On, Simpleview is expanding its product portfolio with marketing automation.

CafeX Unveils Cosmos Version of Live Assist for Dynamics 365

The latest release of CafeX Live Assist for Microsoft Dynamics 365 supports chatbot-to-agent escalation, mobile customer service, and agent productivity enhancements. (Featured on

Bluecore Introduces Audience Insights

Bluecore's Audience Insights uncovers new tevenue opportunities and validates current marketing strategies.

ConnectLeader Introduces TopRung Sales Gamification

TopRung gamification adds a little friendly competition to the sales process.

OneSpot Expands Email Integrations

OneSpot's technology platform helps marketers deliver one-to-one personalized email.