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March 13, 2017

CRM Featured Articles

Pitney Bowes Announces a Data Practice

With the new line of business, Pitney Bowes aims to help firms tap the full potential of its data assets.

Gartner Data and Analytics Summit 2017, Day 3: The Future of Analytics

'What data do we need?' and 'Who does the analysis?' are among the questions that help unlock where analytics is going.

Gartner Data and Analytics Summit 2017, Day 2: The Evolution of Analytics

Analytics is shifting from being 'in the business' to being 'the business' itself, embedded into operational processes and platforms and including predictive and prescriptive tools.

Magazine Features

Can Better Grammar Improve Customer Service?

As customer interactions move online, agents might need to brush up on their misplaced modifiers


4 Keys to a Successful CRM Deployment

With common-sense selection, implementation, and management, business leaders can get the most out of their CRM technology investments.

Smart Chatbots Take Customer Interactions Beyond One-Way Communication

As chatbots' and their many uses continue to evolve and diversify, companies should look to incorporate smart, two-way communication capabilities into their solutions to better meet the needs of connected consumers. (Featured on

CRM Across the Wire

Sprinklr Releases Sprinklr Display

Sprinklr Displayputs social media data on digital screens for retail, command centers, events, and outdoor advertising.

Looker Releases Looker Blocks for Google Services

Looker Blocks for Google's BigQuery Data Transfer Service helps marketers turn data into actionable insights.

Zappix Releases Visual IVR for Healthcare

The Zappix healthcare Visual IVR combines visual and voice service via smartphone. (Featured on

CallRail Launches SMS Tracking

Call tracking and analytics provider brings call-tracking capabilities to SMS

Vidyard Adds SalesLoft to Its Integration Ecosystem

Vidyard for SalesLoft helps sales reps create and manage customized and personalized video emails.

InMoment Launches Discover CX Intelligence Tool

Discover constantly mines all customer data, delivering always-on intelligence across the enterprise

PandaDoc Launches on Microsoft's AppSource

PandaDoc's digital transaction management platform is now available on Microsoft's AppSource marketplace.

IDG Launches Pipeline Activator

Predictive technology helps sales teams connect with the right buyers early in the sales cycle.

The Next Step

Is CRM a Tool or a Mind-Set?

A company learns that it can be both