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January 18, 2017

CRM Featured Articles

Tipalti Announces Integration with LinkTrust

The combined solution brings together Tipalti's automated global partner payment features and LinkTrust's real-time advertisement tracking capabilities.

Swiftpage Releases Act! Version 19

The combined CRM and marketing platform now includes a mobile application, additional reporting fields, and deeper third-party integrations.

GK Software Releases Its Mobile Customer Engagement Platform to U.S. Companies

The solution suite integrates with in-store enterprise technologies to help retailers boost cross-channel shopping experiences.


3 Big CRM Trends to Watch in 2017

Mobile technology and social integration means more channels and more data, helping to fuel these three trends in the coming year.

Customer Service Trends 2017: A Forrester Perspective

Automation will play a greater role in shaping customer experiences, but don't completely overlook the human element. (Featured on


Companies Need to Get Serious About Social Communities

With customer community pages, companies must demonstrate an ongoing commitment

Reality Check

Mobile and Government CRM Will Loom Large Long Term

This New Year, let's look past 2017

CRM Across the Wire

DialogTech Partners with Genesys

New integration enables call centers and marketing departments to share valuable insights. (Featured on

Clarabridge Tailors a Customer Solution for Banks

A comprehensive industry solution lets retail banks collect and act on customer feedback. (Featured on

Sojourn Launches Data Assistant for Oracle Marketing Cloud

Sojourn's data extraction and integration application for Oracle Marketing Cloud helps marketers perform advanced analytics and integrations.

Lionbridge Releases GeoFluent on the Salesforce App Exchange

The GeoFluent translation tool is now integrated with's Service Cloud and Live Agent. (Featured on

Sitecore Updates Sitecore Commerce

Sitecore's latest version of Sitecore Commerce includes greater connectivity between content management and e-commerce.

FollowAnalytics Releases Mobile Optimization Suite

FollowAnalytics leverages machine learning and predictive intelligence with new mobile campaign optimization suite and enhanced engagement tools.

Dun & Bradstreet Acquires Avention

Through its acquisition of Avention, Dun & Bradstreet has expanded its offerings in the B2B sales acceleration market.