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December 05, 2016

CRM Featured Articles

Gilbane Conference 2016, Day One: Delivering a Comprehensive CX

Getting the right content to customers and building a narrative around your brand are paramount to success in the digital marketplace, speakers say.

Avaya Releases IP Office Contact Center 10

IP Office Contact Center 10 is a contact center platform specifically geared toward midsized businesses.

Bullhorn Introduces Canvas Reporting Tools

The business analytics and intelligence suite leverages customer data to surface actionable insights.

Magazine Features

Is an Omnichannel Environment Truly Attainable?

Research suggests the need for integrating systems, but it's not an initiative that should be taken lightly

Viewpoints

4 Ways Sales Contact Centers Should Be Using Data

Effectively making use of first- and third-party customer data can enhance a user's brand experience and develop a purchasing process that meets or exceeds expectations.

Matchmaking for Your Remote Support Tools

Choosing the right support tools is a lot like dating. Here are some tips to help navigate the sea of choices. (Featured on SmartCustomerService.com.)

Insight

What to Learn from Wells Fargo’s Mistakes

Companies that ignore their customers' best interests do so at their own peril

CRM Across the Wire

Salesforce.com Expands Relationship with Amazon Web Services

The two companies will expand how customers capture, analyze, and take action on data with five new service integrations. Salesforce.com will also use AWS cloud infrastructure to support its growing customer base in Canada.

Narvar Adds AI to Post-Sales Processes

With Narvar's Chatbot for Facebook Messenger and Smart Knowledge Base, retailers can interact with customers during the post-purchase experience.

DocuSign Integrates with SAP Hybris Cloud for Sales

The integration brings DocuSign's e-Signatures into SAP Hybris Cloud for Sales.

Yellowfin Launches Data Preparation Module

Yellowfin's Data Preparation Module will enable organizations to model, profile, clean, shape, enrich, secure, and publish data for reporting and analytics in a single environment.

Lionbridge Makes GeoFluent Available on Microsoft Azure

Microsoft Azure allows Lionbridge to support GeoFluent customer requirements and preferences for data location, providing enhanced enterprise-grade performance and uptime.

Pitcher Awarded U.S. Patent for Sentiment Analysis Module

The sentiment tracking feature captures and reports on customer reactions to marketing collateral.