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April 04, 2016

CRM Featured Articles

Looker Joins Forces with IBM Cloud Data Services

The partnership aims to address customers' data analysis needs more quickly.

Inbenta Launches Hybrid Chat, Integrating Live Chat with Artificial Intelligence

Inbenta's Hybrid Chat service enables a collaborative experience between virtual assistants and live customer support. (Featured on SmartCustomerService.com.)

Hootsuite Acquires Sales Prodigy to Help Reps Engage Leads on Social Media

By integrating the social selling app, the platform aims to help salespeople ‘jump in and start a conversation.'

Magazine Features

New Marketing Automation Hits the Mark

Mobile and social media offerings enable organizations to have more targeted interactions

Viewpoints

Beware: 'Cloud' Doesn't Necessarily Mean 'Open'

Cloud-based SaaS solutions offer some great benefits, but be careful. Getting trapped in a proprietary cloud solution can lead to a loss of control—of your data, your security, and maybe even your career.

5 Social Customer Service Performance Indicators to Track Daily

With the right metrics, social customer service teams can provide better service. (Featured on SmartCustomerService.com.)

Front Office

Why It's Critical to Invest in Customer Success

All businesses must become much more attentive to customer behaviors

CRM Across the Wire

Zendesk Introduces Native Support for Microsoft Office 365 Groups

Companies can use Office 365 Groups with Zendesk to engage teams to help resolve customer issues.

Swrve Brings Mobile Engagement to Windows 10

Swrve is bringing its Mobile Engagement Platform to the Microsoft Windows 10 community.

EverString Integrates with Microsoft Dynamics CRM

EverString brings artificial intelligence-powered predictive marketing to Microsoft Dynamics CRM.

Pitney Bowes Launches Single Customer View

Single Customer View links customer data across systems of records, interactions, and big data insights.

AdTheorent Partners with Placed for Real-Time Campaign Optimization

AdTheorent's integration with Placed helps companies identify and target specific customers likely to visit their stores.

ConnectAndSell Launches PredictivePursuit

ConnectAndSell PredictivePursuit brings greater efficiency to account-based marketing and sales.