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August 24, 2015

CRM Featured Articles

Customer Service Experience, Day Three: Companies Are Urged to Take Measured Approach to Omnichannel

Adding channels and technologies shouldn't be done in silos, speakers say. (Featured on

Customer Service Experience Speakers: Create a Service Culture, and Loyalty Will Follow

Conference attendees are reminded that the key to happy customers is happy and informed employees. (Featured on

CRM Evolution 2015 Day Two: With New Technologies, Organizations Must Do Their Homework

Speakers recommend adequate prep before committing to costly tools, and investing in flexible solutions that will evolve over time.

Magazine Features

The 2015 CRM Market Leaders: Small-Business CRM Suite

The 2015 CRM Market Leaders: Sales Force Automation


Revolutionizing Customer Service with the Internet of Things

The IoT is altering our technology landscape—and it will require a change in culture as well.

CRM Across the Wire

Instantly Partners with Viggle

Integration of Instantly into Viggle app will increase users' opportunities to earn rewards while enhancing Instantly's measurement of mobile ad effectiveness.

Accenture Launches Advanced Analytics for Telcos

New analytics applications help telecommunications services providers plan for call volume, network incidents, pricing, revenue, and IT governance.

Oracle Buys Maxymiser

Oracle extends its Marketing Cloud with solutions for optimizing Web and mobile customer experiences.

Qvidian Launches Digital Sales Playbooks for Salesforce1 Mobile

The new app lets sales team deliver content through Salesforce 1 Mobile.

AdRoll Integrates with Shopify

Companies can now retarget lost customers right from the Shopify e-commerce platform.

Spredfast Acquires Shoutlet

The acquisition increases Spredfast's social media capabilities

Freshdesk Acquires Video Chat and Co-Browsing Platform

Freshdesk will add native video chat and co-browsing to boost the overall customer support experience