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April 30, 2014

CRM Featured Articles

IBM Launches Cloud Marketplace for the Enterprise at IBM Impact

The new offering represents a 'consumerization of the cloud.'


Data-Driven Marketing Efforts Open New Doors

A changing landscape calls for a shift in marketing strategies.

Pint of View

Eschew the Peer Review?

There are limits to what "people like me" can tell you.

CRM Across the Wire

Swiftpage Introduces Saleslogix Xbar for Microsoft Outlook

Swiftpage Xbar embeds the functionality and benefits of Saleslogix inside Microsoft's email client.

Demandbase Intros Mobile and Video Advertising

Marketers can now extend their reach by targeting specific companies and business audiences on smartphones, tablets, and YouTube videos.

IntelliResponse Launches OFFERS

IntelliResponse OFFERS helps companies improve cicks and conversions across online customer service channels.

Clarabridge Releases Version 6.2 of Its CEM Solution

Clarabridge 6.2 enables deeper analysis of customer feedback.

Enghouse Interactive Releases Communications Center 8.0

EICC 8.0 reflects a rebranding of technologies acquired during Enghouse Interactive's acquisition of Zeacom.