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January 27, 2014

CRM Featured Articles

HootSuite Acquires Social Analytics Vendor uberVU

The uberVU acquisition bolsters HootSuite's enterprise offering.


Encouraging Brand Advocacy

Five components of a better customer engagement system.

Boost Your Customer Service with These Tips

From dealing with angry customers to rewarding contact center agents, here are some recommendation to help your company improve customer service. (Originally appeared on


The 8 Traits of Customer-Relevant Companies

Ovum research finds very few customer-adaptive enterprises exist today.

Customer Experience

Integrating Social Media Is a Strategy for Success

Expand your insights with a hub and spoke model.

CRM Across the Wire

ServiceSource Acquires Predictive Analytics Company Scout Analytics

The acquisition helps B2B subscription companies boost recurring revenue and doubles ServiceSource's addressable market to more than $600B

Envision Releases Click2Coach Cloud

Envision's Click2Coach Cloud is a new workforce optimization solution for capturing, recording, coaching, and agent analytics.

Zeta Interactive Acquires Marketing Automation Platform Provider ClickSquared

Zeta Interactive and ClickSquared together create a solution set for managing the full customer lifecycle.

Datorama Launches Cross-Channel Marketing Analytics Platform

The Datorama platform lets brands see all of their marketing data in one unified interface.

Offerpop Releases Inspiration, A Social Commerce Solution for Pinterest

Offerpop Inspiration activates the creativity and passion of Pinterest audiences to create curated boards.