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February 20, 2013

CRM Featured Articles

StrongMail Launches Cloud-Based Data Initiative Leveraging Amazon Redshift

Digital marketers can store and analyze large amounts of customer data.

C3/CustomerContactChannels Releases Two New Apps

Features include real-time views of productivity and metrics.


When Marketing Automation Is Not Enough

Integrating data is the first step.

Pint of View

Nonservice Versus Disservice

There's a difference between doing what you can and doing what you can get away with.

Case Studies

On the Right Track

Survey program from Mindshare resonates with convenience store customers.