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April 23, 2012

CRM Featured Articles

Sage Enhances Mobile and E-Marketing Functionality for Sage ACT!

Sage ACT! Connect and Sage ACT! Premium Mobile support multiple access methods and devices including iPhone and iPad; Sage E-Marketing for ACT! adds social sharing features.

Genesys Links Mobile Apps with Customer Service Agents

With the push of a "Smart Button" Genesys Mobile Engagement unlocks context, history, and live assistance capabilities for mobile applications.

Marketo Acquires Crowd Factory

The combination results in an integrated solution for social marketing automation.

Autonomy Strengthens Monitoring and Analytics Offerings

New solutions let marketers track customer sentiment in videos and more

KANA Introduces Enterprise-Class Social CRM

KANA enables enterprises to listen to conversations, derive insights, and engage with customers.

Viewpoints

How to Design an Effective Customer Survey

Survey results should be relevant to both you and your customer.

Pint of View

Be the Influencer

A voice unheard is a waste.

Case Studies

Organic Valley Milks Higher Earnings, Improves Operations

SalesLogix helps dairy co-op manage sales and distribution of organic products.