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April 27, 2011
CRM Featured Articles
SMBs Are Taking to the Cloud
A new survey by Really Simple Systems finds growing use of social media and cloud-based CRM systems among small and midsized firms.
Sitecore Releases the Customer Engagement Platform
The new software solution combines analytics, interaction automation, and personalization across channels.
Salesforce Acquires Radian6: The Morning After
B2B Social Demand Generation
Market Focus: Telecommunications—Rewards for Reliability
Telco loyalty programs increasingly have the right ring
Required Reading: Taking the Lead
Sales and marketing teams must be connected for a win-win scenario