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March 28, 2011

CRM Featured Articles

Parature Spring ’11 Delivers New Cloud-Based Customer Engagement Functionality

Key features include Twitter and Lithium social customer channels, automated customer answers, advanced reporting, and support for 33 languages.

Appirio Acquires Infowelders, a Consultancy

Infowelders expands Appirio by bringing additional customers.


Applying the Eight Building Blocks of CRM to Social Media

How to improve the effectiveness and long-term success of social CRM initiatives

Front Office

Is a Contact Center Revival ‘Up Around the Bend’?

Reality Check

Hiring Reps? Get Them a Digital Research Assistant

Sales intelligence systems help shorten ramp-up time