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February 24, 2010

CRM Featured Articles

Business Is Calling for the Customer Voice

Despite boasts that "the customer is king," a new report finds that consumer insight isn't getting a seat at the table.

How to Exceed What Customers Want

Net Promoter Conference '10: Satmetrix CEO encourages companies to move beyond the "zone of tolerance" to redefine customer experiences.

Extreme Loyalty Requires Extreme Commitment

Net Promoter Conference '10: Three companies reveal the secrets to delivering high-quality customer experience.

Magazine Features

Stressed and Distressed

Underappreciated. Overworked. Underpaid. Here's a shock: Stressed-out customer service agents provide lousy customer service. We've got ways to reduce the tension—and raise satisfaction—on both sides of the call.

Environmental Distress

Your basic processes can affect your agents' stress levels

Viewpoints

Don’t Let a Weak Economy Go to Waste

Boost sales while recovering from the recession.

Picture Perfect

Grab consumer attention with personalized images.

Insight

Google Wave Makes a Splash in CRM

Google Wave isn't the first to wade into real-time collaboration, but the tsunami of buzz may drown the competition.

Required Reading: Indecisions, Indecisions, Indecisions

The author of "How We Decide" discusses the essential role of customer indecision.

Case Studies

The New-Age Home

Aided by SiteSpect, a specialist in elder-care placement boosts Web conversions and better addresses client needs.