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February 23, 2009

CRM Featured Articles

Demandbase Builds Professional Demand

A provider of software for lead generation and Web analytics releases a new product to further segment and target prospects.

RIM Shows Off BlackBerry Enterprise Server 5.0

BlackBerry Media Event: The smartphone provider describes the release as "the easiest upgrade ever."

NetSuite Retails a New Offering

The popular on-demand ERP and CRM provider announces a version for the retail industry, and has its first profitable quarter.

No Money in UGC Video...Yet

User-Generated Content Expo '09: What's the value of a video that's been seen a million times, if no one buys anything?

Magazine Features

Spend Your Way Out!

Counterintuitive as the notion seems, sometimes the only way out of a financial crunch involves spending more to make more. But how do you make your spending more strategic?

The Numbers Tell the Tale

Some of the scary statistics capturing the impact of this economic crisis—so far.

Viewpoints

End Shopping-Cart Abandonment

Optimize e-commerce with purchase incentives.

Insight

Required Reading: Finding a New Path to Customers

Finding a new path to customers means identifying what works, what doesn't, and why.