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September 15, 2008

CRM Featured Articles

Still No Masters in Gartner's 'MDM for Product Data' Magic Quadrant

The latest assessment of master data management for product data covers 11 vendors -- and reveals no leaders. Is product data that much harder than customer data?

Oracle and SAP Surf Side-by-Side in Forrester Wave on Enterprise CRM

Forrester Wave on Enterprise CRM Suites '08: Forrester Research's latest on big-business CRM shows close competition between the two, with Microsoft coming on strong.

Appian Gets Mega-Friendly

Appian, a provider of business process management software, partners with enterprise architecture specialist Mega automates and streamlines business processes.

Nine New Vendors Join Gartner's E-Commerce Magic Quadrant Report

Magic Quadrant for E-Commerce '08: Veteran firms IBM and ATG top the field -- but the field itself is twice as big as it was last year.

Forrester Waves to Midmarket CRM

Forrester Wave: Midmarket CRM Suites '08: Despite consolidation, buying CRM software for the midmarket segment is still a major headache.

Magazine Features

The 2008 CRM Market Awards: Market Leaders -- Introduction

Across a record 10 categories, the best and brightest of CRM.

Viewpoints

Selling to Executives

Who's getting their attention, you or your competitor?

The Tipping Point

Data: A Flashlight to Sales Innovation

Analyzing performance companywide can uncover ideas that work.