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July 11, 2022

Viewpoints

How Experiential Personalization Can Shrink the Digital Shopping Aisle

Recognizing intent, motivation, and interest and aligning experiences accordingly are cost-effective strategies that shorten purchase paths.

Behavioral Science Is the Key to Creating a Dynamic Customer Engagement Strategy Built on Data

Democratization of behavioral science and advanced analytics means anyone can use technologies to improve customer experiences. (Featured on SmartCustomerService.com.)

CRM Across the Wire

NICE Launches CXone Summer 2022 Release

NICE CXone innovations in the latest release include enhanced customer journey orchestration.

Khoros and EveryoneSocial Partner

The Khoros and EveryoneSocial partnership strengthens social media marketing.

Nextech AR Launches WooCommerce App

Nextech AR has launched ARitize 3D for WooCommerce, expanding its Web 3.0 offerings.

Creatio Extends Its Marketplace with 20 New Solutions

Creatio and its partners add applications, connectors, and add-ons to its Marketplace.

ZoomInfo Partners with Sales Confidence

ZoomInfo and Sales Confidence collaborate on sales and data privacy solutions.

Forsta Launches Digital Diaries Mobile App

Forsta Digital Diaries enable a seamless customer journey and ethnography capture across devices.