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February 07, 2022

CRM Featured Articles

Customer Engagement Solutions to Be a $31.3 Billion Industry

GIA expects the customer engagement management solutions market to grow at a 12.5 percent CAGR through 2026. (Featured on SmartCustomerService.com.)

Viewpoints

Drive Customer Satisfaction by Integrating Communications and Contact Center

Contact center systems are good at improving operations, but they can't do it alone. UCaaS systems also need to be integrated. (Featured on SmartCustomerService.com.)

Front Office

Things Can Only Get Better from Hereā€”and the Future Looks Bright for the CRM Industry

2021 wasn't great, but we are cautiously optimistic that a new normal is settling into place.

CRM Across the Wire

NICE Expands Partnership with Google

NICE has added CXone to the Chrome Enterprise Recommended Program. (Featured on SmartCustomerService.com.)

GfK, Dstillery Launch CPG Shopper Segments

Expanded Dstillery and Gfk partnership leads to new audience segments based on rich behavioral data.

Dialpad Expands Google Cloud Integration

The Google Cloud-Dialpad partnership consolidates business communications and collaboration into a single user experience for Google Workspace.

Acxiom Partners with Treasure Data

Acxiom Real Identity integrates with Treasure Data to extend its customer data platform and full marketing funnel views across media channels.

Brightcove Acquires Wicket Labs

The Wicket Labs acquisition augments Brightcove's video platform with subscriber and content data.

LogMeIn Rebrands as GoTo

GoTo rebranding coincides with a product relaunch that unifies support and communications solutions

Adlucent Introduces Adlucent Index

Adlucent Index gives advertisers more control over automated marketing campaigns.