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January 31, 2022

CRM Featured Articles

Brand Keys Sees Consumer-Brand Expectation Gap Widest in 25 Years

Brand Keys has seen notable shifts in the rational/emotional consumer behavior ratio.

Gartner Eyes Rising Sales Budgets

Gartner survey finds 73 percent of sales leaders expect budgets to increase in 2022, especially in sales enablement, digital marketing, and sales operations.


Three Customer Experience Goals for 2022

Forget 2022 predictions. CX teams need goals to adjust to modern customer expectations. (Featured on

CRM Across the Wire

Pindrop Partners with Five9

Pindrop partnership will provide greater access to authentication and fraud protection for Five9 customers. (Featured on

ActivTrak Integrates with Salesforce

ActivTrak-Salesforce integration enables sales teams to identify work habits that contribute to better performance and productivity.

Alvaria Launches Real Time Optimizer

Alvaria Real Time Optimizer uses AI to improve contact center agent experiences. (Featured on

Salesforce Adds Territory Planning Capabilities to Maps

Salesforce Maps innovations support field, digital, and hybrid selling models  and factor in rep skill sets, seniority, and other constraints.

Tagger Launches Signals, a Creator Listening Engine

Tagger Media's Signals is a creator listening and business intelligence engine for marketers.

StackCommerce Acquires BrandCycle

With the acquisition, StackCommerce adds BrandCycle's relationships with hundreds of retailers and thousands of influencers.