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January 31, 2022
CRM Featured Articles
Brand Keys Sees Consumer-Brand Expectation Gap Widest in 25 Years
Brand Keys has seen notable shifts in the rational/emotional consumer behavior ratio.
Gartner Eyes Rising Sales Budgets
Gartner survey finds 73 percent of sales leaders expect budgets to increase in 2022, especially in sales enablement, digital marketing, and sales operations.
Three Customer Experience Goals for 2022
Forget 2022 predictions. CX teams need goals to adjust to modern customer expectations. (Featured on SmartCustomerService.com.)
CRM Across the Wire
Pindrop Partners with Five9
Pindrop partnership will provide greater access to authentication and fraud protection for Five9 customers. (Featured on SmartCustomerService.com.)
ActivTrak Integrates with Salesforce
ActivTrak-Salesforce integration enables sales teams to identify work habits that contribute to better performance and productivity.
Alvaria Launches Real Time Optimizer
Alvaria Real Time Optimizer uses AI to improve contact center agent experiences. (Featured on SmartCustomerService.com.)
Salesforce Adds Territory Planning Capabilities to Maps
Salesforce Maps innovations support field, digital, and hybrid selling models and factor in rep skill sets, seniority, and other constraints.
Tagger Launches Signals, a Creator Listening Engine
Tagger Media's Signals is a creator listening and business intelligence engine for marketers.
StackCommerce Acquires BrandCycle
With the acquisition, StackCommerce adds BrandCycle's relationships with hundreds of retailers and thousands of influencers.