Articles for Ramin Ganeshram
Open Text Announces Release 16 Enhancement Pack
OpenText expands its Enterprise Information Management Platform.
Getting the Most From CRM Technology
Accuweather has blended UpShot into its systems, making day-to-day operation easy for users to maintain through security, added reports, new reports, and new processes they themselves put in place.
Get With the Program
Companies that ignore the culture change required for any CRM initiative to succeed do so at their peril. Here's how culture relationship management facilitates CRM.
Executives' Guide to Call Center Excellence: Outsourcing--Making the Right Call
There are three main types of call center outsourcers. Which is best suited to your business?
From Excel to ASP to In-house
ProLink goes the distance with CRM.
In-House vs. Outsourcing
Do You Dare to Do-it-Yourself?
A First-Class Ticket to ROI
Vantage Travel's email marketing paid for itself in six months.
The Truth About CRM Success & Failure
CRM implementations are not as disappointing as research firms claim.