Panasonic's Marketing Focuses on a New Customer Cohort

A new crop of consumers, called BETAs, challenges the norms of traditional marketing, Panasonic's marketing VP explains.

Nielsen Partners with Polk Automotive

Nielsen and IHS Markit enable audience and outcomes measurement with Polk Automotive Solutions.

SpinCar Launches Sales AI

SpinCar's Sales AI brings advanced communication technology to dealership sales operations.

Marchex Launches Engage for Automotive

Marchex Engage for Automotive is a conversational analytics solution for auto dealerships.

SpinCar Acquires Pulsar AI

The Pulsar AI acquisition adds conversational AI to SpinCar's automotive platform.

Outsell Adds Sales Defector Detection and Dealer Assignment Rule to Its Virtual Customer Engagement Platform

Outsell's new features recapture sales defectors and prioritize customer communication for dealer groups.

Calldrip Integrates with VinSolutions' Connect CRM

Calldrip's Connect CRM integration enables better lead response capabilities.

CallRevu Enhances Its Communication Intelligence (CI) Platform

CallRevu's CI Platform is powered by artificial intelligence to provide insights into customer communications.

AutoVitals Acquires Loyalty Marketing Software Provider BayIQ

AutoVitals is adding BayIQ's loyalty rewards platform to its suite of products for the automotive repair industry.

Acxiom Partners with diwo

The Acxiom/diwo partnership will provide new optimization capabilities that leverage customer data and AI .

C3.ai, Microsoft, and Adobe Combine Forces on C3 AI CRM

C3 AI CRM combines with Microsoft Dynamics 365 and Adobe Experience Cloud.

Tacton Expands Visualization Capabilities

Tacton Visualization enables real-time collaboration throughout the buying process.

Moblico Partners with Znode

Moblico's partnership with Znode will yield mobile marketing and ecommerce solutions.

Cerebri AI Launches Cerebri Values CX v2 

CV/CX v2 applies AI to draw insights from customer journeys and make recommendations.

Salesforce Launches CRM Cloud Solutions for Manufacturing and Consumer Goods

Manufacturing Cloud and Consumer Goods Cloud are parts of the Salesforce Customer 360 Platform.

Acumen Acquires Sage CRM

Acumen Information Systems will acquire Sage 300 ERP and Sage CRM practice from United Solutions Group.

DealerSocket Enhances Its CRM Product

Enhancements simplify workflows by fully integrating the credit application process directly into DealerSocket's CRM and iDMS software.

CallRevu Integrates with VinSolutions Connect CRM

The partnership drastically increases functionality and the flow of information between CallRevu and Connect CRM.

SAP and Accenture Partner to Develop Solutions on SAP C4/HANA

The two companies have commited to co-development of industry-specific experience management solutions on SAP C/4HANA Suite.

Automotive Dealers Shift to Cloud-Based CRM

CRM vendors to offer integrated systems that ensure holistic access to customer data and seamless integration with other dealership systems, finds Frost & Sullivan.