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Channel Management > CRM News

Integrating marketing channel management into your CRM systems and processes can help your channel managers reach the largest possible audience and manage your supply chain most effectively. Explore the latest news, analysis, and advice on channel management.

8x8 Expands General Availability of 8x8 Engage

8x8 Engage is now available to all channel partners and customers globally. (Featured on SmartCustomerService.com.)

8x8 Launches Platform-Wide Upgrade

8x8's latest updates helps companies streamline operations, cut handling times, and improve workforce management. (Featured on SmartCustomerService.com.)

CX Administration Software to Reach $18.2 Billion by 2033

Market Research Intellect eyes a customer experience administration software market fueled by digital CX transformation and AI integration. (Featured on SmartCustomerService.com.)

Ada Launches Unified Reasoning Engine

Ada's Unified Reasoning Engine is a single intelligence layer to power agentic customer experiences in any channel.

Cisco Launches Webex Contact Center for ServiceNow

Cisco partners with ServiceNow to deliver a cloud-native contact center solution for ServiceNow CSM, CRM, and ITSM environments. (Featured on SmartCustomerService.com.)

8x8 Expands Secure Pay Globally

8x8 Secure Pay empowers organizations with automation, conversational AI, and secure payment tools. (Featured on SmartCustomerService.com.)

Dialpad Partners with TD Synnex

Partnership expands Dialpad's AI-first communications platform to TD SYNNEX's global network of technology partners. (Featured on SmartCustomerService.com.)

Kustomer Introduces AI Assistants

AI automation and observability assistants give CX teams instant clarity into their workflows and AI behavior. (Featured on SmartCustomerService.com.)

8x8 Adds AI, Omnichannel Enhancements

New capabilities across the 8x8 Platform for CX help teams resolve issues on first contact, streamline follow-ups, and work more efficiently.

Sendbird Launches Delight.ai

Delight.ai is Sendbird's branded AI concierge built on long-term memory.

RingCentral Adds Customer Engagement Bundle for RingEX

RingCentral's Customer Engagement Bundle introduces advanced queue management and SMS shared inbox capabilities for lightweight contact centers. (Featured on SmartCustomerService.com.)

8x8 Makes Workforce Management Native in Every Contact Center Seat

8x8 WFM is now a standard capability in every 8x8 Contact Center package.

Sitecore Launches SitecoreAI

SitecoreAI is a composable SaaS platform featuring the new Agentic Studio and AI agents that help power real-time personalization, engagement, and conversion across every channel.

Forethought Launches Browser Agent, Headless Forethought, and Custom Insights

Forethought is advancing the shift from conversational AI to agentic AI in enterprise customer experience.

HGS Launches Interaction Intelligence

HGS Interaction Intelligence enables companies to analyze nearly 100 percent of interactions across channels.

Crescendo Launches Multimodal AI

With Crescendo Multimodal AI, customers can simultaneously interact through voice, text, and with visuals in the same conversation. (Featured on SmartCustomerService.com.)

Vibes Launches RCS Studio

Vibes' RCS Studio helps developers create and launch RCS agents quickly.

Intuit Adds to Mailchimp Platform

Intuit Mailchimp platform upgrades include Shopify-specific enhancements, omnichannel campaigns across email and SMS, and more robust reporting and analytics.

Dialpad Launches Agentic AI Platform

Dialpad's Agentic AI Platform offers autonomous AI agents that don't just answer but act to solve customer problems. (Featured on SmartCustomerService.com.)

Glia Partners with FIS

FIS has integrated Glia's AI-powered customer interaction platform into FIS' Digital One online banking platform.