mParticle Adds Customer Data Unification and Orchestration Capabilities
mParticle's latest launch introduces new APIs and platform features to improve data accuracy and control.
First Insight Launches Insight Customer Experience (iCX) Platform
First Insight's iCX Platform includes voice-of-the-customer capabilities for engaging, segmenting, and targeting new customer groups.
HoloPundits Launches TotalAR for Marketing
TotalAR lets marketers add augmented reality to static content.
KickFire Integrates with the Sitecore Experience Platform
KickFire's integration allows Sitecore customers to identify anonymous website visitors and trigger account-based personalization and targeting.
Dalet to Acquire Ooyala's Flex Media Platform Business
The acquisition widens Dalet's market offering and accelerates the move to recurring revenue models.
Moz Launches Local Market Analytics
Moz Local Market Analytics helps companies understand local competitors and market performance of their SEO efforts.
Cheetah Digital Acquires Wayin
Cheetah Digital's acquisition of Wayin will help marketers collect zero- and first-party customer data to drive personalized, real-time experiences across channels.
Neustar Partners with Freckle to Provide Marketers with First-Party Data
Neustar will make Freckle's first-party data available in its Identity Data Management Platform.
Zeta Global and PlaceIQ Announce Strategic Partnership
Zeta's customer profiles and data will bhe integrated with PlaceIQ's locational data to improve marketing reach.
Twilio SendGrid Adds Automation and Email Testing to Marketing Campaigns
New functionality enables marketers to optimize email campaigns across automated and recurring series, one-time campaigns, and transactional mail.
SurveyMonkey Launches Custom Email Domains
Custom Email Domain will allow companies to use their own domain for the SurveyMonkey email collector.
Nielsen Launches Podcast Listener Buying Power Service
Nielsens's new service provides podcasters and advertisers with insights matching podcast listeners by genre with their buying habits.
Socialbakers Launches Content Hub
Content Hub helps marketers collaborate, plan, and create content with centralized insights and analysis across digital channels.
TapClicks Acquires Search Marketing Intelligence Provider iSpionage
TapClicks has added competitive SEO and SEM intelligence to its marketing solutions portfolio.
Nintex and Adobe Extend e-Signatures to Microsoft SharePoint
Nintex Sign, powered by Adobe Sign, is now available to Nintex for SharePoint users.
Magnolia Launches Version 6.1
Magnolia adds digital experience features in the latest version of its flagship CMS product.
CustomerGauge Expands Salesforce Integration
The expanded integration between CustomerGauge and Salesforce allows for more complex data queries.
MSTS and Schermer Partner to Build B2B Marketing Solution
Companies launch 4Business partnership to help B2C companies expand into B2B markets.
Yext Launches Summer 19 Release
Yext's latest release equips businesses to deliver brand verified answers in search with new functionality, including custom entities and fields.
CloudEngage Launches Version 3.0 of Its Personalization Platform
Major enhancements to Chord personalized chat and content management workflows increase the platform's versatility.