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Sales Automation > CRM News

Combining Customer Relationship Management (CRM) with sales automation tools helps sales teams plan and monitor their sales activities and provides the necessary customer data throughout the entire selling process. Browse our news, analysis, and advice for sales professionals and managers looking take advantage of these time and labor saving strategies.

Veeva Adds Collaboration and Productivity Improvements to Veeva CRM

Veeva CRM Dynamic Attributes and Salesforce Lightning Business Apps for Veeva CRM are designed to improve team collaboration and productivity.

CleverTap Achieves AWS Retail Competency Status

CleverTap is recognized for technical proficiency and proven customer success across numerous solutions in AWS' Customer Engagement category.

Brainshark Acquires Rekener

Rekener brings sales scorecards to Brainshark's sales readiness and enablement solutions.

LiveRamp Launches Privacy Manager Consent Management Platform

Privacy Manager helps companies comply with customer data privacy laws like GDPR and CCPA.

Bedrock Analytics Joins Nielsen Connect Partner Network

The move enables CPG companies to integrate Nielsen's retail data with Bedrock's analytics platform.

Lead Liaison Releases Captello Event Lead Capture Platform

Lead Liaison's Captello is focused on trade shows, events, and retail lead capture.

Virtual Digital Assistant Use Cases Expand

Tractica research identifies customer service, e-commerce, marketing, and sales as key growth areas for AI-powered virtual digital assistants.

SmartTouch Interactive Launches Mobile App for the  NexGen CRM Platform

The SmartTouch NexGen CRM Mobile app provides contact engagement functionality on iOS and Android devices.

Chili Piper Launches Collaborative Inbox for Sales Leaders

Chili Piper's new email solution gives account executives an email inbox for sharing, messaging, CRM integration, and task management.

Chorus.ai Unveils Cold Call Central

Chorus.ai's Smart Call Disposition now automatically detects cold call results to improve connection rates, drive top-of-the-funnel pipeline, and uncover opportunities for rep coaching.

Aviso Unveils Version 2.0 of AI-Guided Sales Platform

Aviso's Version 2.0 coincides with the launch of an industry-wide #NoCRM campaign.

At Dreamforce, Salesforce.com Expands Voice Across Its CRM Application Portfolio

Salesforce unveiled several voice interfaces for its Customer 360 platform today at its annual Dreamforce user conference.

SalesLoft Now Incorporates LinkedIn Sales Navigator Data Validation

SalesLoft's new capability helps increase data quality with greater insight into customers' or prospects' job changes.

DecisionLink Debuts ValueCloud for Sales

DecisionLink's ValueCloud now offers guidance for sales.

Bigtincan Launches Integrated Platform for Financial Services

Bigtincan Financial Services provides sales enablement automation with pitchbook, client reporting, and document generation for financial services firms.

Oracle Introduces Digital Sales Solution

Oracle Digital Sales provides a guided selling platform with Oracle's new Redwood user experience.

Microsoft and Salesforce Expand Strategic Partnership

Salesforce has named Microsoft Azure as its public cloud provider for Salesforce Marketing Cloud and integrated Salesforce Sales and Service Clouds with Microsoft Teams.

Adobe Adds Real-Time Capabilities to Experience Platform

Adobe adds Real-Time Customer Data Platform (CDP) features,  data governance capabilities, and new ways to personalize and deliver cross-channel experiences.

SalesHood Introduces Sales Kickoff Automation

Sales Kickoff Automation helps companies boost sales productivity by scaling coaching, collaboration, content sharing, and reinforcement before, during, and after company sales kickoff events.

Coveo Launches Commerce Search and Recommendations on Salesforce AppExchange

Salesforce users can now drive conversions with Coveo's AI-driven search and recommendations engine.