Nonprofit CRM > Magazine Features

 Customer Relationship Management (CRM), or constituent relationship management, software can guide and inform any nonprofit's fundraising and management strategies. Every nonprofit can benefit from accurate and complete records of their donors, volunteers, and fundraisers. Explore our latest CRM news, analysis, and advice for nonprofit organizations.


CRM Special Report: Vertical Markets Spotlight

A roundup of the CRM innovation taking place in eight industry verticals.

CRM in Nonprofits: Vertical Markets Spotlight

Charities need CRM to streamline operations and build trust.

The Best CRM Software and Solutions: The 2019 CRM Market Leader Awards

Our finalist and winners in nine categories point the way forward with the latest products and capabilities hitting the market

The 2015 CRM Service Awards: Service Elite

Each of our three Elite winners—a retail giant, a charitable organization, and a government agency—combined solid strategies and clear goals to better serve their client base.

The 2015 CRM Service Elite: NewVoiceMedia Helps Cancer Charity with Fundraising Efforts

New insights give the Canadian Cancer Society in Saskatchewan a running start on its Relay for Life event.

The 3 Cardinal Rules of Cause Marketing

There's a fine line between giving and gimmick.

Nonprofits Find Money on the Web

Charity no longer begins at home; today, it begins with a homepage.

The 2011 CRM Market Leaders

Taking QR Codes to the Park

Driving Results

How AAA Mid-Atlantic turned database marketing into member retention.

Profiting from the Nonprofits

The for-profit world should heed the hard-won lessons of the nonprofits

Keeping Up with the (For-Profit) Joneses

Modern nonprofits can't afford to seem like technological backwaters

The Lowest Cost of All

Why the nonprofit sector should embrace social media and viral marketing

Making the Grade

As the higher education sector finds itself struggling under a heavy course load — short-term admissions problems made worse by a systemic financial crisis—leading-edge universities are studying up on CRM.

An Inside Look at Outsourcing

The ink is dry on the contact center outsourcing contract. Now what? We take a look at five factors companies need to evaluate over the course of the agreement to ensure a smooth-running partnership.

A Slice of the Good Life: Washington, D.C.--AARP

Labor of Love