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  • March 22, 2022

Mindtickle Unveils Sales Coaching Rooms

Mindtickle, a sales readiness technology provider, today launched Sales Coaching Rooms as part of its Spring 2022 release of its Sales Readiness Platform.

As part of the bi-annual product announcement, Mindtickle is unveiling the following:

  • Sales Coaching Rooms, providing a single location to move deals forward and build long-term skills;
  • Role and team-based Ideal Rep Profiles (IRPs) to define and track the ideal skills and behaviors of different sales roles;
  • Asset sharing, tracking and analytics to gather content-based engagement and deal intelligence;
  • Role-based winning behaviors in Call AI to set call metric benchmarks for go-to-market teams; and
  • Embedded questions in videos to boost seller engagement and knowledge during longer-form video content.

Sales Coaching Rooms offers a number of features, including the following:

  • Coaching within conversation intelligence (Call AI) to support coaching in the context of real selling or customer support situations;
  • Coaching integrated with enablement content to drive long-term skill development through practice and reinforcement;
  • Self-coaching so reps can evaluate their own performance and compare gaps with manager feedback;
  • Coaching outcomes factored into the Mindtickle Readiness Index, showing leaders a full-picture view of the readiness of their teams and individuals; and
  • Actionable insights for front-line managers into the lagging skills of individuals to deliver personalized coaching.

"Our customers recognize that enablement and training can't solely move the needle on in-field performance. Seller transformation can only happen when you have enablement and coaching working in parallel," said Nishant Mungali, chief product officer of Mindtickle, in a statement. "Sales Coaching Rooms provide managers with coaching insights and deal collaboration tools in a single view to save them time while reinforcing coaching with enablement and training content for long-term skill development."

Mindtickle launched Ideal Rep Profiles in its previous product announcement last September. Mindtickle is enhancing Ideal Rep Profiles with role-based capabilities to define the unique set of skills and behaviors that lead to success for different go-to-market teams. With those skills and behaviors defined in the Mindtickle Sales Readiness Platform, sales leaders can track individual sellers against stated benchmarks and use that data to inform personalized training and coaching. It can also be used as a model to predict individual reps' sales readiness — ramp time, time to first deal, time to productivity, etc.

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