Bedrock Data Adds ConnectWise Integrations to CRM and Marketing Systems

Bedrock Data, a provider of automated cloud integrations, today launched a new version of its ConnectWise connector built on ConnectWise's REST API and available as part of Bedrock Data's library of partner integrations.

The new product release provides deeper integration support for ConnectWise customers to connect and synchronize their ConnectWise instance with one or more other systems. These include >CRM systems, including Salesforce.com, NetSuite, and Microsoft Dynamics; marketing automation systems, including HubSpot, Marketo, Pardot, and Eloqua; and e-commerce systems, including Shopify.

These integrations enable ConnectWise users to align their ConnectWise instances with their existing SaaS infrastructure.

"Bedrock Data is an excellent addition to the ConnectWise integration library," said Jeannine Edwards, senior director of ConnectWise's platform strategy, in a statement. "This is our first certified integrated service solution, and we worked closely with the Bedrock Data team on the effort.  The initiative not only brings to our partners Salesforce integration, but also a host of additional CRM and marketing automation solutions from which to choose."

This connector release deepens Bedrock Data's ConnectWise integration capabilities and adds additional management flexibility, including the following:

• Object support for members, contacts, companies, opportunities, activities, tickets, products, and orders;
• Custom field support;
• System of record control on a per-field basis;
• Control of conditional rules for creating each new record, by object type; and
• Strong workflow rules for record creation and data handling, allowing fine-grained control of how data moves across systems.

"Our customers are using Bedrock Data to connect ConnectWise and marketing automation systems such as HubSpot to keep their sales and marketing team aligned," said Thor Johnson, Bedrock Data's CEO, in a statement. "Our customers are able to avoid data duplication across their integrated systems, while giving marketing, sales and support teams visibility into key activities. No more running between different systems to get an understanding of what's going on with a specific customer."

"We're thrilled to see this ConnectWise connector release hit the market," said Alan DiPietro, Bedrock Data's chief revenue officer, in a statement. "ConnectWise has been among our top requested connectors, and our expanded integration opens up connections not only to Salesforce, but also to ecommerce and customer support systems. The new integration lets our customers align data across their entire business, driving efficiency and therefore revenue."

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