| Articles: Sports/Entertainment |
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Latest report from Forrester's "Designing for Gen Y Series" examines one of four approaches for engaging with Gen Y on the Web.
Daily News,
Posted 19 Jun 2009
Mobilize customer sales forces with social media marketing: "You need to take your message to the people."
Viewpoints,
Posted 17 Jun 2009
Research by Strativity Group shows that higher investments in customer experience result in lower attrition and higher referral and customer satisfaction rates. Cutting back is not an option. "The race is on," says Lior Arussy, president of Strativity Group.
Daily News,
Posted 13 Jun 2009
Internet Week '09: Students are connecting and learning on the Web -- and institutions that fail to stay relevant are sure to flunk out.
Daily News,
Posted 10 Jun 2009
Social networking has the potential to transform the day-to-day operations of customer service representatives.
Insight,
Posted 01 Jun 2009
I don't care to belong to any social network that will accept me as a member.
Pint of View,
Posted 01 Jun 2009
Where 2.0 '09: As geolocation expands beyond mere mapping technology, location data can provide sociological insight -- but it also represents a significant risk to privacy.
Daily News,
Posted 22 May 2009
International AAAI Conference on Weblogs and Social Media '09: Using the digital to explain the analog.
Daily News,
Posted 20 May 2009
The independent market research firm releases its fifth annual WizKids report, themed around operational excellence.
Daily News,
Posted 20 May 2009
Movie Web site and ticket retailer implements analytics to aid with internal reporting.
Secret of My Success,
Posted 01 May 2009
Retail had a bad season, but Wrigleyville Sports now finds itself safe at home.
REAL ROI,
Posted 01 May 2009
Akamai Technologies needed to step up its Web-content delivery efforts on behalf of the music television network.
REAL ROI,
Posted 01 May 2009
Think about what you're giving off when you're giving in to pressure.
Pint of View,
Posted 01 May 2009
Stress levels brought about by the economy are making people more combative in their everyday lives.
Front Office,
Posted 01 May 2009
"What marketing really needs to be doing is driving business," says a CMO Council executive.
Daily News,
Posted 14 Apr 2009
Getting it right is a matter of methodology, not terminology.
Viewpoints,
Posted 13 Apr 2009
Web 2.0 Expo '09: Keynote speakers urge audience to connect with customers -- by telling stories and, above all else, by being honest.
Daily News,
Posted 03 Apr 2009
Search Engine Strategies NYC '09: Top twitterer Guy Kawasaki explains how to use the microblogging site for marketing, and why "nobodies are the new somebodies."
Daily News,
Posted 25 Mar 2009
The country's in a turbulent period—a new administration, a recessionary economy—but these campaigns prove that creativity thrives in the face of change.
Magazine Features,
Posted 01 Mar 2009
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Companies: Sports/Entertainment
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