"Hit 'em where they ain't" works great in baseball, not in business.
Pint of View,
Posted 01 Feb 2012
The connection provides Salesforce customers with a seamless extension to Spotlight's revenue-driving ticket management solution.
Daily News,
Posted 17 Jan 2012
Camelot Strategic Marketing & Media enhances its offerings.
Daily News,
Posted 04 Jan 2012
How international growth, social media, and a decline in DVD sales are changing the film industry's marketing strategies.
Magazine Features,
Posted 01 Dec 2011
Learn from Netflix's mistakes
Viewpoints,
Posted 02 Nov 2011
Get customers onto the winning team—yours
Pint of View,
Posted 02 Nov 2011
Not even a threatened cancellation of the season could deter football's loyal customers
Insight,
Posted 01 Oct 2011
Magazine Features,
Posted 09 Aug 2011
Implement programs that effectively build relationships with your best customers
Viewpoints,
Posted 10 Jun 2011
Cognos solution leads to 50,000 new visits and revenue growth
REAL ROI,
Posted 17 Mar 2011
What Watson means for the future of customer service
Viewpoints,
Posted 11 Mar 2011
A study by Performics and ROI Research indicates that customers are talking all across the social Web — about brands in verticals ranging from automotive to travel.
Daily News,
Posted 22 Oct 2010
Social Ad Summit '10: Is your marketing team really prepared to launch a social media campaign?
Daily News,
Posted 18 Oct 2010
Location-Based Marketing Summit '10 — Day Two: An executive reveals the cable sports network's current and future location-based strategies.
Daily News,
Posted 18 Oct 2010
Universal profile management directs all relevant communications through the channels that customers prefer.
Viewpoints,
Posted 11 Oct 2010
Web 2.0 Expo '10 — Day 2: A keynote presenter reveals how data can help modern companies overcome their "used-car salesman" personas.
Daily News,
Posted 01 Oct 2010
Web 2.0 Expo '10 — Day 1: "The world we need is one we've never yet seen," declared Tim O'Reilly at his bi-annual technology event.
Daily News,
Posted 01 Oct 2010
Location-Based Marketing Summit '10 — Day One: The opening keynote identifies the real value in location-based services, and urges marketers to rethink their reliance on Foursquare badges.
Daily News,
Posted 01 Oct 2010
Your challenge, in a lot of ways, is to infuse what you do with humanity.
Front Office,
Posted 22 Sep 2010
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