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Articles: Sports/Entertainment
Social media platform will track and analyze social activity for advertisers.
ShowClix shortens sales cycles and improves forecasting with SalesClic.
Lessons learned from Super Bowl marketers.
Lessons learned from Superstorm Sandy.
The home fitness brand increases call center efficiency with CallMiner Eureka.
Experience is where the rubber hits the road.
Tap into this one-stop business intelligence source for your smartest budget ever.
Boyd Gaming uses social infrastructure to nurture engaged advocates.
Not just a sport, football is a brand that's doing business right.
The industry is making up for lost time with a focus on new strategies.
Strategies may change, but the key to success remains the same.
Mitel deployment helps connect staff with zoo patrons—and each other.
CRM Evolution panelists uncover the need to use CRM for more than just selling tickets.
Winning sports franchises know that selling tickets is only the beginning.
SAP says it can fuel "business-to-business-to-consumer" interactions.
Boost loyalty and profitability with event-based marketing.
As media consumption becomes more fragmented, marketers consider syncing television and mobile content.
Acquisition gives Twitter a stronger grasp on second-screen advertising.
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Companies: Sports/Entertainment
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