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CRM Across the Wire

Cordial Introduces Email Produiction Agent and Data Intelligence Agent

Cordial's new AI agents automate several key marketing processes.

CallTrackingMetrics Rebrands to CTM

CallTrackingMetrics' name change reflects a shift from a call analytics provider to a platform built to interpret and optimize every customer conversation across all channels.

Algolia Partners with Microsoft to Drive Real-Time Product Data

Algolia's collaboration gives retailers fresher visibility, increased discoverability, and new influence across Microsoft's AI-powered shopping channels.

Tredence Unveils Agentic Commerce Accelerators 

Tredence's new Agentic Commerce Accelerators help retailers unlock personalized shopping experiences.

UserTesting Acquires User Interviews

Combination unites UserTesting's insights platform with User Interviews' participant recruitment.

Syspro Partners with SugarCRM

Syspro and Sugar integration brings together CRM and ERP technologies.

Bloomreach Moves Its Marketing and Search to AWS Marketplace

Bloomreach's Loomi AI-powered marketing automation and e-commerce search are now available on AWS Marketplace.

Teneo.ai Launches Agentic AI for Airlines

Teneo.ai' s Agentic AI for Airlines automates luggage updates and loyalty support.

Amperity Introduces Customer Data Agent

Amperity's Customer Data Agent brings unified customer data and AI together for marketers.

Birdzi Unveils Journey to Help Grocers Create Custom Shopper Journeys

Birdzi's Journey connects retailer shopper data with personalization to deliver custom promotions.

TiVo Ads Launches Home Screen Features

TiVo Ads' newest features help TV advertisers drive viewer engagement and brand awareness.

Optable Launches Planner Agent for Advertising

Optable's Lanner Agent is an agentic AI ad planning tool that automates RFP-to-audience activation for publishers.

StackAdapt Launches In-Platform NPI Targeting and Measurement

StackAdapt's new self-serve capability enables compliant, scalable, and real-time campaign measurement at the individual healthcare provider level.

Koddi Expands AI Capabilities

Koddi's new features include conversational reporting, predictive guidance, and agile media planning.

Adstra Partners with The Marketing Cloud and Databricks

Partnership provides privacy-centric identity resolution via Databricks Clean Rooms.

LiveRamp Expands its Marketplace to Data, Models, and Agents for AI Use Cases

Seamless access to high-quality, governed data and models is now available to power and train the next generation of marketing AI use cases.

PubMatic Launches AgenticOS for Agent-to-Agent Advertising

PubMatic's AgenticOS provides a system-level layer that allows agents to plan, transact, and optimize programmatic advertising.

Zeta Global Partners with OpenAI

Zeta Global and OpenAI are collaborating to deliver answer-driven marketing with Athena by Zeta

Paytronix Introduces SMS Enrollment and SMS Enrollment Verification

New Paytronix technology helps c-stores and restaurants sign up and verify new loyalty members.

Anonym Partners with Pinterest

Anonym expands privacy-centric ad measurement on Pinterest.