 |
 |
 |
Despite heavy investment over the past few years, CX programs are struggling to demonstrate measurable business outcomes. One of the primary reasons for this is the lack of a comprehensive and unified view of the customer experience.
A proliferation of siloed, mostly survey-based, VoC efforts across the organization has resulted in a myopic approach to acquiring and acting on CX insights and a fragmented view of the customer that often does more harm than good.
Join the Director of Business Development at Khoros, Christopher Stark, for a frank discussion about data siloes, survey fatigue, and how to create a unified view of your customers to drive better collaboration internally and deliver on the promise of customer data.
In this webinar, you'll learn:
-- Three steps to proving the business results of your CX program
-- Why the right data is key to transforming customer insights into business outcomes
-- How to create a unified view of the customer at your organization
Register Now to attend the webinar Why CX Programs Struggle to Demonstrate Results. |
|
|
 |
|
| SPEAKER |
 |
Christopher Stark
Director of Business Development
Khoros |
| |
| MODERATOR |
 |
Bob Fernekees
Publisher
CRM magazine |
| |
 |
|
 |