Data Quality:
The Key Ingredient in a Data-Driven Customer Strategy


 
     
Data quality is the most elemental ingredient of any attempt at digital transformation or a data-driven customer strategy. Join our panel of experts from Validity, Openprise, and ZoomInfo and learn what it takes to be data-driven—perception vs. reality.

On this webcast we’ll explore these key areas:


-- The four foundational pillars that will set you up for data success
-- Why orchestrating, not just standardizing, your data is crucial
-- The details behind a strong de-duplication strategy
-- How to maintain high-quality data
-- And the best ways to kick-start a data quality strategy across teams.

Join us and learn the best practices you will need to address the constantly demanding nature of maintaining high-quality databases.



MODERATOR PRESENTERS
image image headshot headshot
Bob Fernekees
Publisher
CRM magazine
Olivia Hinkle
Product Marketing Manager
Validity
Emily Salus
Head of Professional Services
Openprise
Ryan Hadfield
Director of Marketing
ZoomInfo
 


Attend this live event on January 29th at 11:00 AM PT / 2:00 PM ET.

Register Now to attend the webinar "Data Quality: The Key Ingredient in a Data-Driven Customer Strategy."