It's Time to See E-commerce Differently
Sponsored By: Baker Tilly
E-commerce is unquestionably in an age of ascendency and is becoming increasingly important for B2B and B2C companies alike. Today, businesses buy more than TWICE as much via e-commerce than consumers, yet for most companies, their e-commerce solutions are woefully inadequate.
Most e-commerce architectures, if they exist at all, are limited in their ability to capitalize on the tremendous growth opportunity this channel offers. We believe business e-commerce is making a pivotal turn. One that will widen the gap between the businesses that win with an integrated e-commerce platform taking advantage of modern capabilities and laying the foundation for a seamless customer experience, and those that don't.