Inner Circle Guide VOC Contact Babel


Customers interact with businesses in many ways across every digital channel, and they say a lot. But how do you improve every customer experience (CX)?

The answer is simple: Make your customers the heart of every decision. Ask for feedback, listen, and incorporate it into your CX strategy. That way, you can listen and understand where your customers’ experiences succeed or miss the mark.

That’s where a Voice of the Customer (VoC) program steps in.

New research from ContactBabel: “The Inner Circle Guide to the Voice of the Customer,” with sponsorship from NICE CXone, delves into how businesses currently succeed in meeting customer needs, and what strategies need work.