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December 16, 2020

CRM Featured Articles

Zendesk Adds Support Within Video Games

Zendesk's partnership with Unity enables integrated customer support within today's most popular games.

Lob Launches Confidence Score for Direct Mail Deliverability

Lob Confidence Score helps companies reduce the volume of undeliverable mail.

Viewpoints

The Pandemic Has Elevated Customer Service to a Strategic Role

Companies will need to adopt three customer service strategies to emerge from the crisis stronger and leaner. (Featured on SmartCustomerService.com.)

Insight

Contact Center Fraud Sees a COVID-Induced Spike

Forrester report warns against a growing use of IVRs to commit fraud

CRM Across the Wire

Onfido Launches Identity Verification Solution on Salesforce AppExchange

Onfido's AppExchange solution lets Salesforce users integrate remote identity verification and authentication into their existing workflows.

ScaleX Acquires FlowEngine's AI Technology

ScaleX has acquired the FlowEngine artificial intelligence technology to bolster its account-based marketing suite.

Vibenomics Partners with IRI

Vibenomics and IRI are teaming up to measure sales lift from audio out-of-home advertising.

Virtuous Acquires RaiseDonors 

Virtuous' acquisition of RaiseDonors brings together two top CRM platforms for nonprofits.

Nuvi Adds Share of Voice Analysis

Nuvi's Share of Voice dashboard gathers and analyzes company and competitor conversations across the internet.