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October 05, 2020

CRM Featured Articles

Microsoft Updates Dynamics 365 Customer Insights

Updates to Microsoft's customer data platform include new integrations, analytics, and data governance and protection capabilities.

Viewpoints

Shifting Roles and Reskilling Workers to Create a Win/Win for Your Contact Center

Think about skill sets when moving employees to an overburdened contact center. (Featured on SmartCustomerService.com.)

Front Office

Data Links Disparate Technology Demands

"Every step you take toward being a data-forward marketing organization is a positive one."

CRM Across the Wire

RollWorks Adds Folloze, LeanData, Opensense, and PFL to Partner Network

New partners bring additional channels to Rollworks' B2B marketing technologies.

SAP to Acquire Emarsys

The deal adds Emarsys' marketing platform to SAP's Customer Experience solutions.

Act-On Launches Automated Journey Builder

Act-On Software's Automated Journey Builder helps marketers build and execute automated brand experiences.

Attentive and Optimove Integrate Their SMS and Relationship Marketing Platforms

This integration allows for the real-time transfer of email data collected via Attentive to Optimove.

Sprinklr Joins Adobe Exchange Partner Program

Adobe Experience Cloud customers can now use Sprinklr's data to understand the business impact of campaigns across social media and messaging channels.

Talkdesk Launches Talkdesk Remote and Talkdesk On The Go

Talkdesk Remote and Talkdesk On The Go are cloud contact center solutions for at-home agents and mobile workforces. (Featured on SmartCustomerService.com.)

Forrester Launches Touchless Version of FeedbackNow

Forrester FeedbackNow tracks real-time consumer feedback during the pandemic.?