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April 13, 2020
CRM Featured Articles
Marketing Automation Industry to Surge Through 2027
Grand View Research expects the global marketing automation segment to reach $8.42 billion, growing at a CAGR of 9.8 percent.
Five Ways to Show Your Customers Some Love
Companies need to meet customers where they are to keep them loyal. (Featured on SmartCustomerService.com.)
When Designing Customer Engagement Programs, Remember: Style Matters
Interfaces should be simple and intuitive, but also visually appealing
Greyhound Rides High with SurveyMonkey
Survey tools lead the bus carrier to better responses to customer feedback
CRM Across the Wire
Twilio Begins Using SHAKEN/STIR Protocols to Help Stop Illegal Robocalls
Twilio will be authenticating calls to give confidence that calls are not being spoofed and provide further protection against unwanted communications.
Neustar and iSpot.tv Partner to Unify TV and Digital Attribution
Neustar and iSpot.tv have integrated their technologies to deliver holistic measurement of TV and digital advertising attribution.
Comscore and JW Player Partner to Deliver Contextual Targeting for Video Advertising
Partnership enables advertisers and publishers to put in place brand suitability protections for video content.
Atrium Launches Jumpstart to Deliver Einstein Predictions in Tableau
Atrium combines analytics and artificial intelligence to help Tableau users benefit from Einstein predictions.
OpenText Launches Cloud Editions (CE) 20.2
OpenText Cloud Editions (CE) focuses on enabling remote work, end-point data and threat protection, digital experiences, digital supply chains, and rapid migration to the cloud.
Creatio Partners with Tata Consultancy Services
TCS and Creatio will work together to drive customer experience across marketing, sales, and services.
HubSpot Launches CMS Hub
CMS Hub is designed to help growing businesses manage websites at scale.