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January 22, 2018

CRM Featured Articles

Adobe Releases Retail Innovations for the Experience Cloud

The new capabilities use machine learning and AI to drive personalization.


How to Make Your Contact Center a Customer Success Engine

With the right CRM system tied-in, agents can better serve customers and provide better information. (Featured on

Case Studies

Slice Serves Up Automated Workflows with Kustomer

A technology provider for local pizzerias streamlines support operations with ticketing and communication software

The Tipping Point

To Hit Sales Targets, B2Bs Need to Define Roles—and How They’re Compensated

All contributions to a sale aren't equal, and neither should be the rewards

CRM Across the Wire

IBM and Salesforce Strengthen Partnership

Companies to deliver solutions leveraging IBM Cloud and Watson services with Salesforce Quip and Salesforce Service Cloud Einstein.

Acxiom Enhances Measurement Solution

The enhancements to Acxiom Measurement Solution accelerate speed to insight for inflight campaign optimization.

FullContact Acquires Mattermark

FullContact expands its presence in the customer insights space with the addition of Mattermark's customer intelligence platform.

Zendesk Joins Shopify Plus Technology Partner Program

Zendesk brings omnichannel customer support solutions to the Shopify Plus platform.

Jivox Integrates IBM Watson Advertising's WEATHERfx Data

The integration will allow sophisticated weather triggers to strengthen Jivox IQ Platform with real-time optimization of marketing campaigns.

commercetools Integrates Microservices Commerce Platform into Adobe Experience Cloud

The integration will simplify building and deploying microservices-based commerce tools.