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July 24, 2017

CRM Featured Articles

8x8 Enhances its Contact Center Software Portfolio

With its updated Virtual Contact Center, 8x8 aims to provide companies with tools to boost collaboration, productivity, and customer engagement. (Featured on

Cloud-based Como Launches Como Sense Express

The solution is an entry-level version of the company's Como Sense customer engagement and loyalty platform.


Driving Customer Loyalty Through Analytics

Fully understanding customer interactions through customer journey analytics can keep consumers coming back. (Featured on

Will Your B2B Sales Job Survive AI?

Creating value for customers is key. Also important: knowing whether there's value to create in the first place.

Case Studies

Blue-9 Harnesses Its Resources with SAP Anywhere

An online pet product seller prepares to scale with SAP's front-office solution for small and midsize businesses

CRM Across the Wire

Campaign Monitor Launches Insights

Campaign Monitor Insights provides a detailed view into email marketing performance, growth, and engagement.

Marchex Launches Audience Targeting for Social and Display

Marchex Audience Targeting uses call data to identify high-intent audiences for custom retargeting campaigns.

LookBookHQ Adds AI to Intelligent Content Platform

LookBookHQ Explore allows B2B marketers to aggregate and deliver more relevant content per click at scale.

TechTarget Announces New Marketing Integrations

TechTarget adds Oracle Eloqua, Salesforce Pardot, Hubspot, and Integrate to its marketing automation integration partners list.

Freshworks Acquires Chatbot Startup Joe Hukum

The acquisition positions Freshworks to help businesses build and deploy bots.

Kinetic Social Partners with LiveRamp

Marketers can now access Kinetic Reveal data via LiveRamp IdentityLink on more than 500 platforms.