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June 04, 2014

CRM Featured Articles

Interactive Intelligence Debuts PureCloud Platform for Contact Centers

Additional service modules include unified communications, social customer service, and corporate directory. (Featured on

Magazine Features

Which IVR Design Is Right for You?

Consider your company's level of complexity and demands when choosing between phone tree and conversational designs. (This story was originally published in the Summer 2014 issue of Speech Technology magazine.)


6 Keys to Great B2B Customer Service

Underestimating the importance of customer service in a B2B setting is one of the gravest mistakes, and one that is made far too often. (Featured on

CRM + Customer Service = Long-Term Results

Four steps for improving the front-line retail experience through back-end data.

The Tipping Point

Using CRM to Create Real Relationships

Understand to be understood.

CRM Across the Wire

Agile CRM Announces Beta Release of Shopify App

New Shopify plugin targets eCommerce companies with complete sales and marketing suite.

Microsoft Updates Dynamics CRM

Microsoft's latest Dynamics CRM release combines new marketing, social listening, and customer care capabilities with the power of productivity.

Lead Liaison to Offer Text Messaging Automation via Twilio

Automated text messaging via Twilio creates new possibilities for responsive marketing.

TreeHouse Introduces Reporting Enhancements to Marketing View

The enhanced TreeHouse Marketing View solution provides greater visibility into email campaign performance.