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December 17, 2012

CRM Featured Articles

Gigya Launches Social Privacy Certification

New survey data indicates consumer confusion over businesses' use of their social data.

The Need for More Functionality Pushes the Contact Center Market in EMEA

Enterprises are pushing for tighter integration between various contact center applications.

IDInteract Introduces Demand Exchange Platform

The automated platform lets marketers deliver tailored offers based on customer interest and intent-to-buy data.

Birst Bolsters Predictive Analytics for Sales

Predictive analysis of transactional data improves sales performance.


How Will CRM Evolve?

Changing the game with predictive analytics.


Commerce Investments Are Set to Surge

E-commerce moves beyond Web-store hosting to managing customer data, orders, and inventory across the enterprise.

Customer Experience

Match Priorities with Practice

Emphasizing cost over experience is a losing proposition.